Business Builder tip of the week week 10, 2010

Here is your Ivan Zoot / ClipperGuy / Andis business builder tip of the week for week 10, 2010.

Brand yourself – Building a business is all about building a brand. There are lots of clipper cutters out there and lots of places to get clipper cut. You need a name. You need a logo. You need a unique point of difference. You need to set yourself apart, distinguish yourself from all the others out there. Once you have a name, a logo, and a unique selling proposition you need to sell it. Find interesting ways to generate attention for yourself and your brand. Find places to display your logo and connect with current and potential customers. There are libraries filled with books on how to do these things. Get busy. All the ideas and information you need are available for free.

I am ClipperGuy. Who are you?

If you want all the tips for all the weeks, but you do not want to wait a full year... Click here for the link to my ClipperGuy 52 weeks book. Buy it and have the whole year, the 52 week road map to barbering greatness in your hand.

Word of the week, week 10, 2010

Hello.
Here is your Ivan Zoot / ClipperGuy / Andis Clipper cutting vocabulary word of the week for week 10, 2010. This week we are at the letter H... There are a lot of H words in the Hair business.

Hands-On Workshop – A clipper cutting class in which participants watch a demonstrated technique and then attempt to replicate it on a model or mannequin on the spot.

I/we do not do nearly enough of these each year... and that is too bad since this is the best way to learn clipper cutting.

The next one coming up is on Saturday, June 5, 2010 in Orlando, FL in advance of the Premiere Beauty Show.

Go here for more information and to resister for this hands-on workshop. Space is limited. Do not wait to sign up.

If you want all the words and do not want to wait... Buy the entire book here.

Read this!

Just sharing what I am reading. I read this. You should too.
Seth Godin. I have read lots of his stuff. I do not seem to have read them in order as this is his latest ... and I have now started another form him which is an earlier work. I can not keep track.., but I do not miss anything he writes. basic premise... be a linchpin, not just a cog i the machine. Do not take this the wrong way... but, I believe on this one he was preaching to the choir. I think I am a linchpin. Are you?

Link is here for the book on Amazon.

Clipper Tip of the week

Hello.
Here is your Ivan Zoot / ClipperGuy / Andis clipper tip of the week for week 9, 2010.

Be Selfish – Never share your tools. Everyone needs to own, bring, use and maintain his/her own equipment.

This is a great tip to share just days before one of the largest hair shows in North America. better deals and more tools than you can shake a clipper comb at. I hope you have saved your tips. Come early, stay late. Shop hard and get all the tools you need to be armed and dangerous in the shop.

Here is the web site for the IBS NYC show.

Here is the link for my clipper tips book. If you ike this tip and do not want to wait for me to post all of the 1 at a time. Buy the entire book here now.